Spotify launched a new AI feature called “DJ” to better personalize the music listening experience for its users. Similar to a radio DJ, Spotify’s DJ feature will deliver a curated selection of music alongside AI-powered spoken commentary about the tracks and artists you like, using what Spotify says is a “stunningly realistic voice.”

The idea, explains the company, is for Spotify to get to know users so well that the DJ can choose what to play for you when you hit the button. Or, as Spotify says, it’s putting an “AI DJ in your pocket.”

Behind the scenes, it's using Generative AI with the use of OpenAI technology. We put this in the hands of our music editors to provide you with insightful facts about the music, artists, or genres you’re listening to. With the dynamic AI voice platform from their Sonantic acquisition, Spotify brings to life stunningly realistic voices from text.

The DJ feature will begin to roll out in its supported markets, which means you may not immediately see the feature but should soon.

Spotify is a Swedish audio streaming and media services provider founded in 2006 by Daniel Ek. Spotify is incorporated in Luxembourg as Spotify Technology S.A, and is headquartered in Stockholm, Sweden, with offices in 17 different countries around the world.

Source: https://techcrunch.com/2023/02/22/spotify-launches-dj-a-new-personalized-music-lineup-that-includes-ai-powered-commentary/